Stars (like Matt Fitzpatrick) are everywhere as the PGA Show is booming in Orlando this week


ORLANDO — It wasn’t long ago that many were wondering whether or not the PGA Show at Orange County Convention Center was losing its fastball.

The 2024 edition of the annual trade show, however, is proving definitively the lasting power of the show — and perhaps how important it’s become in the wake of remote working quarters and increased travel.

According to organizers from the PGA of America, some 200 exhibitors from 25 countries are on hand this year, and the event still includes a robust series of speakers and prominent guests, like 2022 U.S. Open champ Matthew Fitzpatrick and 8-time major champ Tom Watson. Attendees from 80 different countries registered for the event.

Also, while most guests come from the United States or Europe, many of the exhibitors come from China, Korea and Canada. A handful of the major golf club manufacturers still haven’t returned to the show, but many have and the floor has been an endless stream of activity.

“The PGA of America is actively sourcing more opportunities to partner with like-minded organizations, golf facilities and mission-driven individuals across Latin America, Asia, the Middle East and Africa,” said Sean D. Thornberry, Director of Global Development at the PGA of America.

Here’s a look at some of the fun:



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