ATLANTA — The merchandise tent is one of the coolest places on property this week at East Lake Golf Club, home of the Tour Championship and the finale of the FedEx Cup.
Fans are literally hanging out there for the air conditioning. With temperatures expected to be in the upper 90s every day and the heat index to hit triple digits, I bumped into some friends on Wednesday who were doing just that — a veteran move if I’ve ever seen one.
But while fans are enjoying some cooler climes, they are also shopping with a plethora of brands to choose from —Peter Millar, Nike, Puma, Under Armour and adidas among the big names as well as Lululemon, Johnnie-O, Bobby Jones, Levelwear, TASC, Barstool Sports, Trap Golf, Ahead and Pukka. All your usual favorites can be found. Check out some of our favorites here.