In celebration of Oakley’s 30-year anniversary, Hypegolf Clubhouse hosted an exclusive launch party for the sunglass label’s new Re:SubZero collection in the SoHo pop-up store.
The event showcased the new glasses and had interactive ways to introduce golf to new players. Hypegolf had a miniature putting green, Trackman simulator and fashion-forward apparel styles.
DJ Ella Hussle played energetic music to keep the crowd of diverse public figures and influencers entertained as they explored all that golf has to offer. They served drinks and appetizers while guests entered the closest to the pin challenge and long drive contest.
Oakley’s new Re:SubZero sunglasses are an ergonomic, lightweight silhouette designed byway of PhysioMorphic Geometry, an innovative manufacturing technique that ensures the style seamlessly rests flush against the skin. The glasses come in four new lens tones and are great for those who live an active lifestyle.
The single-piece construction of the glasses makes it suitable for various types of athletic training and the ability to transition to a stylish streetwear accessory.
Oakley x Hypegolf event in Soho. (Hypegolf)
Oakley Re:SubZero sunglasses – $244
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